Baker Schena Communications

Unleashing Your Potential through the Power of Words

When Pursuing Your Passion, Don't Forget Your Heart

Wherever you go, go with all of your heart. – Confucius

February is all about heart, from the romantic (Valentine’s Day) to the health-conscious (American Heart Month). And heart is what it takes when you are turning your passion into reality.

Indeed, you can’t get by on your brain alone when “following your heart.” You need a balance of both. Without “heart,” passion remains elusive.

College is a great example. For many, obtaining a college degree is strictly an intellectual pursuit. It is filled with hours, weeks, days and years of reading, test-taking, essay-writing and stress. What makes this journey tolerable? Passion. If you can find passion in the subject matter, you can “go, go with all of your heart,” transforming the experience from tedious to joyful.

The same holds true for your job. If you only bring your brain to work with you, your days are destined to become mind numbing. Yet if you also bring your heart – all of your heart – your job can become your passion. You find yourself enjoying the ride, and much better equipped to handle the tough times.

Like relationships, oftentimes we stumble onto our passion. At 24, I had NO IDEA that I would one day find my passion in public relations OR being a college professor. I just knew that I felt unfulfilled in my job as a journalist. I took the strategic risk of trying something new – and that courage led me to two careers that I absolutely loved. Whether writing web content or delivering a college lecture on crisis communication, I brought not only my intellect and experience, but also my heart. The result? Pure joy. Motivational speaking fills me with the same passion, the same elation.

As you journey through life, both personally and professionally, listen to your heart. It speaks volumes about the choices you are making and the lengths you will go to reach your goals. Your heart will fuel the long hours of hard work it takes to succeed in a new environment, or the effort and creativity it takes to transform a current one. And it will take the edge off the anxiety and stress.

Starting today, make a commitment to never leave your heart behind. Instead, focus on discovering the magical balance between your brain and your heart. It will help bring you closer to the words I live by: Love what you do.

 Dr. Lori Baker-Schena is the founder and chief executive officer of Baker Schena Communications, a firm dedicated to “Unleashing Your Potential Through the Power of Words.” We offer motivational speaking, leadership consulting and medical writing services. Find us at